Punch Boxing
1Brand Blueprint

Fitness studio like SoulCycle but with water filled boxing bags instead of bikes. Located in the historic 1st arrondissement, just steps away from the Louvre.

Paris, France
IN-HOUSE TITLE: Creative Director
5 mo, 2019

Designing brand architecture from bottom-up including dynamic identity system with applications ranging digital to physical. Retainer included educating CEO/CMO on brand bible best practices and efficiently structuring company assets on cloud storage.

photo @nicolasstajic
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